ELSS or insurance: which is the best tax-saving option under Section 80C?

Synopsis
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In comparison to other allowable investments for deduction under section 80C of the Income Tax Act, ELSS funds score over others because they bring in benefits of equity returns, low cost, transparency and the lowest lock-in period. However, if your need is for insurance, then go for a term plan. Similarly, if your need is for investments with tax savings, then invest in ELSS.
You could invest in lumpsum for FY 2018-19 in:
Aditya Birla Sun Life Tax Relief 96: Rs 50,000
Invesco India Tax Plan: Rs 50,000
ETMutualFunds.com adds: Here are our recommend Best ELSS to invest in 2019